Monday, July 9, 2012

Exclusive! Playtime Paris 2012: the Swedish touch

My lovely friend Alexandra Forsell, Owner of Mini Mei online boutique, is a Swedish girl that lives in Italy from many years. She's a buyer, of course, then Playtime Paris represents a great opportunity of business for her. An important part of her job is to find the right brands and the right collections for Mini Mei. She loves trendy pieces, stylish clothing and cool brands, looking for the perfect balance. Thanks to Alexandra and to her kind collaboration, here's a first "tasting" from S/S13 collections by some of the most loved brands made in Sweden. Who better than a Swedish eye could capture them?





The Brand

All the photos are property of Mini Mei - All Rights Reserved


  1. The Brand is one of my favorites, so cool. Love the anchor-shirt, I think my son would like it too! =)

  2. I love the clothes for girls by The Brand: something of really unusual, stylish but easy to wear.


Thank you! Your comment will be online soon, after approvation.