Friday, June 1, 2012

An exclusive preview from Lobilo AW 2012 - Secret Friend Collection


I'm happy to have here, today, one of mine "special observed" label.  Lobilo is a brand located in Stockholm. The founder and designer, Anna Nordqvist´s background is from the artistic side with studies at several art schools. She was brought up in a family with a dressmaker, an engineer, an inventor and a mother that weaved beautiful things. Through childhood she was a dreamer with a vivid imagination. The imagination is important in the view of Lobilo as well as in all children’s mind and that’s what imbue the latest collection “Secret Friend".


Thanks to Anna, it's possible for you all to watch this little, exclusive preview from Lobilo AW 2012 collection, called “Secret Friend” and inspired from the children book and movie “The secret garden” by Frances Hodgson Burnett. The clothes, nature and animals have inspired the collection both in style, color and prints. The clothes are made in soft eco friendly Jersey. A secret friend, someone who is only yours. How wonderful it would be if that someone was a squirrel, a fox or maybe even a crow that you could keep in your pocket.


My special thanks to Anna Nordqvist, Founder and Designer at Lobilo, for her kind collaboration. All the images are property of Lobilo - All Rights Reserved.



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